Healthy success with a robust call center solution

Once physicians opt for a ChartLogic solution most will never look for another EHR again. However, the key to harvesting these sales is syncing outreach efforts with the medical industry’s robust slate of trade shows. These shows, which attract thousands of healthcare professionals, are renowned for triggering aggressive spikes in sales that could not adequately be processed by an on-premises call center. Timing is crucial to the success behind the marketing push, and ChartLogic’s own on-premises call center had limitations of scalability with the ebb and flow of the workforce needed to process incoming orders.

Because of the cyclic sales cycle of the EHR solutions, ChartLogic needed a contact center with the capability to scale up or down, and better manage sales, depending on the seasonality and special events affecting the medical industry.

Vonage Business’ hosted communications allow ChartLogic to operate efficiently with a limited IT staff, since much of the management is handled in the cloud. With the high uptime requirements of ChartLogic’s Call Center, the solution’s failover feature has allowed them to limit downtime and scale as needed.